Blancpain is a distinguished Swiss watchmaker with a legacy dating back to 1735, making it the oldest watch brand in the world. Known for its unwavering dedication to traditional craftsmanship and mechanical innovation, Blancpain has cemented its reputation in haute horlogerie. The brand pioneered the first automatic wristwatch, the "Rolls," in 1926, and played a crucial role in reviving mechanical watchmaking during the Quartz Crisis. Its iconic collections include the Fifty Fathoms, the first modern dive watch created for the French Navy in 1953, and the elegant Villeret line, featuring classic dress watches with Roman numerals and ultra-thin movements. Blancpain also excels in intricate complications, as seen in the Léman series and the Métiers d’Art collection, which showcases exquisite handcrafted dials using techniques like engraving and enamel. The brand manufactures its own high-end movements, including the ultra-complex "1735 Grande Complication," which combines a tourbillon, perpetual calendar, minute repeater, and split-second chronograph. As part of the Swatch Group, Blancpain benefits from shared expertise with other elite brands while maintaining its commitment to hand-finishing and artisanal techniques. Producing only around 30,000 watches annually, Blancpain ensures exclusivity and superior quality, appealing to collectors who value understated luxury and horological mastery. Unlike many competitors, the brand remains purely mechanical, refusing to produce quartz watches, further solidifying its prestige among connoisseurs.
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