The Doxa wristwatch is a prestigious Swiss timepiece with a storied history, particularly acclaimed for its pioneering diving watches. Founded in 1889 by Georges Ducommun in Le Locle, Switzerland, Doxa initially crafted elegant pocket watches before transitioning to durable tool watches. The brand achieved global recognition in 1967 with the launch of the SUB 300T, one of the first consumer dive watches rated to 300 meters, surpassing even the Rolex Submariner’s depth rating at the time. Doxa’s collaboration with Jacques-Yves Cousteau’s diving team further cemented its reputation among professional divers. Iconic models like the SUB 300T, with its high-visibility orange dial and distinctive bead-of-rice bracelet, and the rare Conquistador variant with a yellow dial, remain highly sought after. Modern iterations such as the SUB 1200T and SUB 200 retain the classic design while enhancing water resistance and materials. Key features include bright, legible dials, unidirectional rotating bezels, and robust stainless steel cases, with water resistance ranging from 300 to 1200 meters. Today, Doxa continues to produce high-quality dive watches, blending vintage aesthetics with modern innovation, as seen in models like the SUB 300 Carbon. Renowned for its unique design language and deep ties to ocean exploration, Doxa stands out as a favorite among collectors and enthusiasts who value tool watches with historical significance.